AI FinOps · in the request path

Every AI dollar,
metered.

Billing-grade cost attribution for companies where AI is the COGS. Every request tagged to a customer, team and feature, governed before the bill exists, and routed to the cheapest model that passes your quality bar.

OpenAI · Anthropic · Bedrock · Vertex · your own GPUs

The problem

No one knows where the AI money goes.

API bills show tokens, not customers. Seats show licences, not people. GPU clusters show nothing at all. Three ways AI spend goes dark.

Surprise bills

A voice product's bill doubled as calls got longer. Nothing warned anyone until the invoice arrived.

$350 → $700 / mo

No owner

Twenty AI seats across four tools. The CEO can't see who spent what, or whether it made the company money.

52% of companies have no AI cost owner

Blind GPUs

API bills at least show tokens. A private inference cluster reports GPU-hours and utilisation, never cost per customer.

56% run or plan inference on private cloud

Sources: Broadcom private-cloud survey · industry AI cost-ownership survey · UnitSense design partners

The platform

In the request path. Before the bill.

UnitSense sits in front of your providers as a gateway. It acts on every request as it happens, instead of reporting on it a month later.

01 · Attribute

Every request tagged to app, team and customer.

The tag is the chargeback. The month's tagged spend reconciles to the provider invoice, to the cent, so finance can defend the number.

TAGGED THIS MONTH$18,420 PROVIDER INVOICE$18,420
Reconciled: 0 untagged requests · 4 apps · 6 teams · 38 customers
02 · Govern

Policies that act, enforced on the request.

Budgets are table stakes. Custom policies switch models, downgrade a tier or block a use case, before the provider is called. Every action lands in the same ledger as the spend.

Customer A hit 95% of budgetDOWNGRADE MODEL
PHI sent from a non-HIPAA appBLOCKED
Agent loop past 50 callsSTOPPED
03 · Route

The cheapest model that passes your quality bar.

Frontier and open-weight models compared on cost, quality and latency, on your own traffic. Scenario modelling tells you the margin impact before you switch.

Frontier$10.00 / 1M · pass
Mid-tier · picked$3.00 / 1M · pass
Small$0.60 / 1M · fail
Cost per outcome

Stopping the spend is half the job. Knowing what it bought is the other half.

01 · Outcomes, not tokens

Cost per PR merged, case resolved, home sold.

OUTCOMEVOLUMEPER OUTCOME
PRs merged1,240$4.00
Cases resolved8,600$0.80
Homes sold310$7.00
02 · Margin per customer

Revenue and COGS, where you sell.

Customer A72%
Customer B58%
Customer C41%
Customer D8%
03 · AI pricing assistant

How many units can each tier carry and still hold margin?

Pro plan · AI units per plan 35 → 30 margin 41% → 52%

Panel numbers are illustrative, not customer data.

Private inference metering

A GPU cluster shows nothing. We put a meter on it.

Same H100, two very different costs per token, depending on utilisation. The meter that already sits in front of your API traffic goes in front of your own GPUs too: usage times hardware cost, per customer, owned and API side by side.

Live for API traffic today · GPU join on the roadmap

COST PER MILLION TOKENS · ONE H100
$0.21
$15.25
busyidle

Today's tools report GPU-hours and percent busy. None report cost per request, or per customer.

Integrations

Built for the stack you already run.

ModelsOpenAI·Anthropic·Google Gemini·AWS Bedrock·Azure OpenAI·Mistral
Voice & speechElevenLabs·Cartesia·Hume·Deepgram·AssemblyAI
Voice agents & transportVapi·Retell·LiveKit·Pipecat·Twilio
GPU & cloudAWS·GCP·Azure·CoreWeave·Modal·RunPod
Vector & dataPinecone·Qdrant·Weaviate·Chroma
Coding toolsClaude Code·Codex·Cursor·GitHub Copilot·Windsurf
RevenueStripe·Orb·Lago·Chargebee·QuickBooks

How we connect: gateway (LiteLLM, Bifrost) · Python and JavaScript SDKs · our open-source agent · provider admin APIs · CSV import · invoice ingestion

…and the rest of your stack. Where a vendor exposes usage, we pull it. Where they don't, we ingest the invoice.

Pricing

Costs less than not knowing where your AI money goes.

Priced on the AI spend we govern, so the subscription stays a small fraction of the bill.

One-time

Discovery

$2K–$5K fixed fee

Map every AI tool, provider and invoice. Set budgets and cost policy. UnitSense live in week one.

Self-serve

Starter

$99/mo up to ~$5K/mo AI spend

Small teams start on their own. Attribution, budgets, weekly digest.

Enterprise

Scale

from $2,500/mo $50K+/mo or regulated

Dedicated gateways, partner deployments, metering on GPUs you own.

Everything built for you during onboarding is included. Sales-assisted today; self-serve tier opens 2028.

35% average cost saving achieved with smart routing across our customers routing on live traffic · read the case study
Next step

Find every AI dollar in 20 minutes.

Bring your last AI invoice. We'll show you what it would look like tagged, governed and routed, and whether discovery is worth your time.

Prefer slides? margin-deck · governance-deck.

Not ready for a call?

Take the handbook instead.

Every AI dollar, accounted for. One email with the reading, no sequence.